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Qbooth Update

Edition 1 · July 2026

Welcome to the first Qbooth Update, our biweekly newsletter for exhibitors. In this edition: five trade fairs to watch this autumn, why sustainable stand building is becoming the norm in 2026, what finer LED screens mean for your stand, and news from our own workshop.

Trade fair calendar

1-4 September · Hamburg

SMM Hamburg

The world’s leading maritime trade fair, with over 2,200 exhibitors. This year’s theme: driving the maritime transition. If you are in shipbuilding, supply or marine technology, this is where the industry meets.

22-25 September · Jaarbeurs Utrecht

WoTS: World of Industry, Technology & Science

The Benelux stage for industrial technology, automation and lab technology, with over 400 exhibitors. A strong fair for technology companies serving the Dutch market.

6-8 October · Brabanthallen Den Bosch

Vakbeurs Energie

The largest business event in the Netherlands for sustainable energy and energy saving. Relevant for installers, manufacturers and everyone in the energy transition.

6-8 October · Messe Düsseldorf

ALUMINIUM 2026

The world trade fair for the aluminium industry, from production to processing. One of this autumn’s key international stages for metal and technology suppliers.

16-19 November · Messe Düsseldorf

MEDICA

The world’s largest medical trade fair. Stand space and hotels fill up early here; if you want to exhibit in November, preparation starts now.

From the market

Sustainable stand building becomes the norm in 2026

Trade fair organisers are tightening their requirements: mandatory waste separation, less single-use material and stricter energy standards. The solution is in the system: modular aluminium frames that last for years, with interchangeable textile graphics for a fresh look at every fair. In most cases it is also the more economical choice.

Read the full article (in Dutch) →

LED on your stand: finer pixels, bigger impact

LED screens for exhibition stands keep getting better and more affordable. Fine-pitch screens (pixel pitch 1.5 to 3.9 mm) stay sharp even up close, exactly what you need on a busy show floor. The latest development: transparent LED panels that let through up to 80 percent of light, making content appear to float in mid-air. Our advice: first determine the viewing distance on your stand, then choose the pixel pitch to match, not the other way around.

At Qbooth

Autumn season is coming and our workshop is getting busier. Meanwhile we have also been building online: in the client portal you can now view your quotes, projects and invoices in one place, and our knowledge base has grown to 26 practical articles on exhibiting. And you are reading the very first Qbooth Update; great to have you with us.

Joep joins in

Joep, the Qbooth mascot

Meet Joep, our logo with legs. He reviews every technical drawing with us and will pop up in every edition from now on. His message this time: with every quote you receive a 3D design of your stand in advance, so you see it before it is built.

A trade fair on your calendar?

Tell us where you will be exhibiting and we will think along about a stand that stands out. No obligations, with a 3D design up front.

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